LIC of India / LIC Login / LIC Merchant

Lic Of India Merchant

In this post we will see about LIC merchants and their scenario. We will provide you link for Merchant LIC login portal also.

LIC India Overview

Life Insurance Corporation of India (LIC) is an Indian statutory insurance and investment corporation headquartered in the city of Mumbai, India. It is under the ownership of Ministry of Finance,Government of India.

The Life insurance Corporation of India was established on 1 September 1956, when the Parliament of India passed the Life Insurance of India Act that nationalized the insurance industry in India. Over 245 insurance companies and provident societies were merged to create the state-owned Life Insurance Corporation of India.

As of 2019, Life Insurance Corporation of India had total life fund of ₹28.3 trillion. The total value of sold policies in the year 2018–19 is ₹21.4 million. Life Insurance Corporation of India settled 26 million claims in 2018–19. It has 290 million policy holders.

LIC India Merchant Overview

LIC merchants are are equivalent to LIC offices in local area who can provide most LIC services to local customers.

These LIC Merchants have access to the LIC system, which allows them to view policy data, loans, surrenders, and other information. All of these programs can be requested via them. They work as a wing of the company and help to make the policies and terms of the company known to the common people.

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LIC India Merchant Login Portal

LIC India Merchant is an online portal for merchants who want to enroll as a partner for LIC business.

This Merchant LIC website is for LIC India Agents who are online at the LIC Portal and have access to the LIC India Premium Collection process to access LIC Merchant Login and LIC India CLIA Officer.

LIC Merchant Portal is developed by LIC India to help all merchants access the LIC website by providing some basic information like username and password to access the entire LIC India premium collection portal. The sole purpose of the LIC Merchant Portal is to assist in premium solutions or collection.

LIC merchant portal allows to Generate invoices for premium collection, invoice generate proposal with cashier, any pending invoice update, paid invoice queries, deposit Invoice, pay invoice online, receipts can be viewed etc.

Here in this post we will give you how to login nad signup as an LIC merchant on official website portal and some more insights about LIC agents.

Types of LIC India Merchant Portal

LIC Merchant Online Login Portal Quick Link

Login Portal

Master Portal  

There are two different types of login aystem for an LIC agent. One is for Corporate agent and other is for Individual agent.

Here is the link for Knowing more about Corporate and Individual Corporate Agent & for Individual Agent

Life Insurance Corporation of India has three separate LIC agent portals, a LIC customer portal and a LIC merchant portal to reach all entities involved in the business. A life insurance company provides licensed merchant access to customers and agents to access account information and policy details. This is the way Insurance company works.

LIC India Merchant Login Process

Upon going to the above link, one have to follow these steps to login to the merchant account.

Step 1: Visit the LIC merchant portal by provided link above.

Step 2: Select the tab “Merchant Portal” from the homepage, which is a list of options under “Online Services.”

Step 3: Now choose the login option from the drop-down menu.

Step 4: Continue by entering the username and password.

Step 5:Then send in the details.

Step 6: Before clicking the submit button, double-check that your login information is right.

Benefits for LIC India Merchant Portal

You can check your customer’s policy credit details by visiting the merchant portal or this app. On the Merchant Portal, you can find LIC India login information for different types of users such as Merchants, Agents, Development Managers and Customers, as well as new and regular users.

After receiving the reward, LIC sellers update the customer information on the merchant portal. 

They can pay all insurance premiums to the Life Insurance Company of India online on their website portal and also get receipts online. You can calculate your LIC premium, check policy status, apply for a new LIC policy and get LIC branch contact information.

Life Insurance Company of India (LIC) is the largest insurance company in India with a large customer base. LIC has 204 offices in various cities across the country and 1 million agents in India. 

We know that LIC in India is a well-known gemstone company and you can earn huge profits by becoming a LIC dealer. A LIC traders or agents attract many people because LIC is the most reliable and oldest insurance company in the country.

LIC merchants or agents are independent entities and contractors who sell and collect premiums on behalf of LICs to make money.

A business license may be requested by a legal entity or LIC organization. The commission is charged to LIC agents and sellers as a percentage of the premium received for the policies they sell.

It is proposed to allocate ten percent of the shares to existing LIC insurers. 

India LIC updated LIC customer access and registration for sales agent customers. A new LIC customer can register with a different number to upgrade the policy status.  

Complaints of a LIC trader; Unable to View/Print Award Receipt/Invoice For LIC merchants or agents who generate award receipts, a new receipt window will open on the LIC website.

Merchant Tools will report this on the LIC website after a successful payment, where it will display their PG ID and allow them to print proof of payment if needed.

This portal allows registered traders to view their trading status, past business details and ask any questions to the LIC. The online portal is a way to access details, the seller’s license entry provides real-time payment of premium renewal fees through the online portal. 

What does an LIC Merchant do?

Most people have their first contact with an insurance company through an insurance sales agent. These workers help individuals, families, and businesses select insurance policies that provide the best protection for their lives, health, and property.

Protection deals specialists who turn out only for one insurance agency are alluded to as hostage specialists. Autonomous protection specialists, or agents, address a few organizations and spot protection approaches for their clients with the organization that offers the best rate and inclusion.

Regardless, specialists plan reports, keep up with records, search out new clients, and, in case of a misfortune, assist policyholders with settling their protection claims. Progressively, some are likewise offering their clients monetary examination or counsel on ways the clients can limit hazard.

Protection deals specialists, normally alluded to as “makers” in the protection business, sell at least one sorts of protection, like property and setback, life, wellbeing, inability, and long haul care.

Property and setback protection specialists sell strategies that safeguard people and organizations from monetary misfortune coming about because of car crashes, fire, robbery, storms, and different occasions that can harm property.

For organizations, property and setback protection can likewise cover harmed laborers’ pay, item obligation cases, or clinical misbehavior claims.

Benefits of becoming an LIC Merchant

Rewarding Career : You will assist individuals with understanding their fantasies by satisfying their monetary objectives. The distinction you make to their lives is more fulfilling and fulfilling than you might at any point envision.

A Successfull Team : By going along with the company, you will be a piece of the country’s best group of extra security Agents. In the year 2015, we contributed 4021 individuals to the Million Dollar Round Table: a worldwide gathering that recognize the world’s best Insurance Agents.

Commitment To Career Agency System : Their obligation to the Career Agency System truly intends that, we support you and your endeavors today, yet at each phase of your business. We trust in empowering our Agents to endeavor towards the most elevated levels of achievement, all through their vocations. Indeed, contingent upon your presentation, we likewise offer an administration profession choice with the organization.

Infrastructure Support : We have invested in creating a state-of-the-art infrastructure at each of our Branch Offices. You will have access to the necessary tools, technology and people support that will enable you to build a profitable long-term business.

How to become an LIC agent ?



  • Standard 10th pass
  • Age 18 and above

Contact your nearest Branch Office and meet the Development Officer there.

The Branch Manager (I/C) will conduct an interview, and if found suitable, you will be sent to training at Divisional/Agency Training Centre. The training is for 25 hours and covers all aspects of Life Insurance Business.

After successful completion of training you will have to appear for Pre Recruitment examination conducted by the Insurance Regulatory and Development Authority of India (IRDAI).

After successful completion of the examination you will be provided an Appointment Letter and Identity Card to work as an insurance agent. You will be appointed as an agent by the Branch Office and you will be a part of the team under your Development Officer.

Before becoming a LIC Agent, it is better to know little about LIC India.

About LIC

History : Life Insurance Corporation of India (LIC) is an Indian statutory insurance and investment corporation headquartered in the city of Mumbai, India. It is under the ownership of Government of India.

The Life insurance Corporation of India was established on 1 September 1956, when the Parliament of India passed the Life Insurance of India Act that nationalized the insurance industry in India. Over 245 insurance companies and provident societies were merged to create the state-owned Life Insurance Corporation of India.

Current : Today LIC capacities with 2048 completely mechanised branch workplaces, 113 divisional workplaces, 8 zonal workplaces, 1381 satellite workplaces and the Corporate office. LIC’s Wide Area Network covers 113 divisional workplaces and associates every one of the branches through a Metro Area Network.

LIC has restricted with certain Banks and Service suppliers to propose on-line premium assortment office in chose urban areas. LIC’s ECS and ATM premium installment office is an expansion to client comfort. Aside from on-line Kiosks and IVRS, Info Centers have been charged at Mumbai, Ahmedabad, Bangalore, Chennai, Hyderabad, Kolkata, New Delhi, Pune and numerous different urban communities.

With a dream of giving simple admittance to its policyholders, LIC has sent off its SATELLITE SAMPARK workplaces. The satellite workplaces are more modest, more streamlined and nearer to the client. The digitalized records of the satellite workplaces will work with anyplace overhauling and numerous different comforts later on.

LIC keeps on being the prevailing life safety net provider even in the changed situation of Indian protection and is moving quick on another development direction outperforming its own previous records. LIC has given north of one crore strategies during the current year.

It has crossed the achievement of giving 1,01,32,955 new approaches by fifteenth Oct, 2005, posting a solid development pace of 16.67% over the relating time of the earlier year.

LIC also owns 51% of IDBI Bank IDBI Bank, making it the only insurer in India to own the bank, as regulations prohibit insurers from owning more than 15% of any company, LIC will have to decide when to shy away from IDBI Bank stake investment; furthermore, LIC may have to reduce its stake in LIC Housing Finance Ltd as the company cannot sponsor two finance companies operating the same housing finance business in India.

In January 2019, IDBI Bank was acquired by LIC, and LIC now has the promoter status of IDBI Bank, although LIC owns 51% of the capital. The Indian government owns 46.46 shares of IDBI Bank. LIC also now has 1,899 IDBI bank branches through which insurance business can be carried out. 

Objectives of LIC

  • Spread Life Insurance widely and in particular to the rural areas and to the socially and economically backward classes with a view to reaching all insurable persons in the country and providing them adequate financial cover against death at a reasonable cost.
  • Maximize mobilization of people’s savings by making insurance-linked savings adequately attractive.
  • Bear in mind, in the investment of funds, the primary obligation to its policyholders, whose money it holds in trust, without losing sight of the interest of the community as a whole; the funds to be deployed to the best advantage of the investors as well as the community as a whole, keeping in view national priorities and obligations of attractive return.
  • Conduct business with utmost economy and with the full realization that the moneys belong to the policyholders.
  • Act as trustees of the insured public in their individual and collective capacities.
  • Promote amongst all agents and employees of the Corporation a sense of participation, pride and job satisfaction through discharge of their duties with dedication towards achievement of Corporate Objective.

Contact LIC

Life Insurance Corporation Of India
Central Office
Jeevan Bima Marg
Nariman Point
Mumbai 400021

Contact LIC Call Center at +91-022 6827 6827

LIC in News

New Delhi: The government will continue to hold roadshows and market the Life Insurance Corporation of India (LIC) public issue, but the offer may be pushed to next fiscal because of market volatility due to the Russia-Ukraine conflict, said officials with knowledge of the matter.

The country’s biggest life insurer had filed the draft offer document for a 5% stake sale by the government on February 13. The initial public offer (IPO), expected to be the country’s biggest ever, was initially planned for this month.

“The process for it is already on and we are prepared to go ahead but when a war of this magnitude is happening, a review is certainly required,” a top government official said, referring to the Ukrainian crisis and the upheaval it has caused in global financial markets.

The issue pricing is yet to be decided, with some estimates pegging the offer size at about ₹63,000 crore. There is concern that such a big sale may be difficult in the current volatile market.

Brent crude prices crossed $110 a barrel on Wednesday, Sensex fell 1.38%, bond yields rose, and the rupee weakened further against the dollar.Sensex down 10% from mid-Jan Peak The Sensex is down nearly 10% from its mid-January peak of over 61,000 as foreign portfolio investors have flooded the exits.

Another official aware of deliberations said that the government will continue to hold roadshows and engage with potential anchor investors before taking a final decision on the timing of the IPO.

Abu Dhabi Investment Authority (ADIA) and Govt of Singapore Investment Corp are among the top funds the government is trying to rope in as anchor investors.”Roadshow with some sovereign funds are lined up in this week and next,” the official said. “The government is in constant dialogue with all stakeholders, including merchant banks managing the issue.”

As per the draft document, up to 316.2 million equity shares will be on tap through the offer for sale, representing 5% of the insurer’s equity. There will be no fresh issue of shares. LIC’s embedded value stood at ₹5.39 lakh crore on September 30, 2021.

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